Technicolor Nightmares

Multicoloured Motion-Capture Animation Makes for Stunning Music Video

French electronic dance musician Azel Phara and the duo behind video production company bif have been friends for some time, so mixing their skills had been on the cards a while. Green provided the perfect vehicle for them to combine forces, with its pounding rhythms, infectious synths and building sense of suspense.

Green is an experimental journey; a frenetic never-ending build up sync for this beautiful music track,” said bif. The video is literally drenched in colour and uses lots of geometric shapes, particularly spheres, which when contrasted with the vibrant motion capture creates a disorienting juxtaposition.

The song builds gradually with occasional peaks and troughs which the boys at bif decided to conceptualise as a pursuit, with tanks and helicopters chasing some seemingly hapless individuals. “The idea of a chase, a never ending pursuit was our first idea. It is a pursuit helped with a very strong graphical treatment. Azel liked it and we went for it,” they told us.

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Bif told us more about the video:

The Plus: How do you think the video enhances or reflects the song?
bif:
We thought the track was complex enough to develop different atmospheres and a proper build up to a never ending pursuit. Also the song is very rich and ‘colourful,’ which inspired us graphically.
We wanted to do something quite intense, visually edgy but very entertaining at the same time to support the track.

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TP: What techniques did you use?
b:
We were initially doing some experiments on a graphical representation of a forest,
using camera projection mapping to generate the colour tone of the particle clouds.
Step by step, experiment after experiment, we ended up developing our own methodology to produce this look.

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TP: What makes bif a unique company?
b:
Bif is a directing collective based in London which came about while developing our first short film, Raymond. We both share the same references and love for graphic design, architecture, directing. We like to be hands on. Knowing each other for years has helped us to organise ourselves efficiently, working with just the two of us. I would say we usually try to combine high end visuals with some strong narrative.

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TP: Have you seen any other music videos recently that inspired you?
b:
We really liked this music video for Lorn – Acid Rain

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TP: What are you working on now?
b:
We are currently developing several projects including another music video and a live action short film. We also pitch regularly on commercial work.